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Social Media & Marketing Executive

Social Media & Marketing Executive APPLY NOW

Reading, Berkshire
26.000 - 28.000 gbp / year
1 Mar 2025
Full time

Company Overview: As Seen On Dragons Den - Doughboys Pizza is a unique, engaging and disruptive pizza brand on a mission to premiumise the frozen pizza category within the retail and foodservice sector. All of our pizzas are authentically hand-stretched, hand-topped and stone baked in Italy and enables any hospitality venue to provide an award-winning pizza offering without requiring a skilled pizza chef, in addition, our retail range offers consumers a convenient pizzeria-quality experience at accessible price point and from the comfort of their own home.

Position Overview: As a Marketing Executive at Doughboys Pizza, you will be at the heart of our brand's growth, using innovative marketing strategies and compelling social content to drive engagement and sales. This role is perfect for a creative, energetic individual who thrives in a fast-paced environment and is confident in front of the camera. You will be responsible for crafting engaging social media content, including video storytelling for Instagram and TikTok, while also working alongside our sales and retail team to support with activations and events.

Key Responsibilities:

Social Media Management:

  • Plan, create and post engaging and entertaining content on various social media platforms (Instagram, TikTok, Facebook, LinkedIn).
  • Be confident in front of the camera, regularly appearing in video content, including behind-the-scenes clips, pizza-making demonstrations, trend-driven challenges and brand storytelling.
  • Design content alongside our graphic designer (and occasionally on your own using Canva or Adobe) for social media posts, marketing campaigns and promotional materials.
  • Monitor and respond to comments, messages and enquiries from followers to maintain a positive, fun and humorous brand image while fostering engagement.
  • Stay updated on social media trends, viral content and platform algorithms to maximise reach and engagement.

 Marketing Support:

  • Support the development and execution of online and offline marketing campaigns to drive brand awareness and sales within both consumer and B2B sectors.
  • Assist our retail account manager in organising promotions, joint business plans, in-store & online marketing activations, and other marketing activities in partnership with retail/ supermarket partners.
  • Liaise with foodservice and hospitality customers to understand their marketing needs and provide bespoke marketing materials and support.

 Sales Support:

  • Work closely with the Sales team to assist with new business development, marketing strategies and tactics to support sales initiatives and achieve targets.
  • Collaborate on sales presentations, proposals, and materials to effectively communicate the proposition of Doughboys Pizza to potential customers.

Events and Partnerships:

  • Represent the Doughboys Pizza brand at trade shows, collaboration opportunities and consumer events.
  • Identify and collaborate with suitable influencers and aligned brands to expand brand reach, drive customer acquisition and generate exposure.

Analytics and Reporting:

  • Monitor and analyse key performance metrics across social media platforms, marketing campaigns, and sales initiatives.
  • Provide regular reports and insights to management, identifying areas for improvement and optimisation.


What we are looking for:

  • Proven experience in a similar role within the food and beverage / FMCG sector.
  • Strong understanding of social media platforms, trends and best practices.
  • Confident on camera with a natural ability to engage audiences.
  • Experience in content creation for TikTok & Instagram, including video editing.
  • Ability to design engaging visuals using Canva or Adobe.
  • Creative mindset with a passion for storytelling, content creation and engagement. 
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Excellent initiative, self-motivated and well-rounded.
  • Small business mentality – willing to get stuck in wherever needed! 


Position Information:

  • Salary: £26k - £28k per annum.
  • Hours: Full Time / 5 day a week / 9am – 5pm
  • Holiday Allowance: 28 Days (incl. Bank Holidays)
  • Location: Reading, Berkshire – with occasional travel.  
  • Employment type: Employed

 

If you are a creative, dynamic and pro-active person with a passion for pizza and willing to get stuck in to help drive growth and boost engagement within a small but fast-growing foodservice and consumer focused brand, then we’d love to hear from you!


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